Fitwel to Attend MIPIM 2024 | March 12-15, 2024

Joanna Frank, President & CEO, Active Design Advisors, Inc. (Adai) and Center for Active Design (CfAD)

Joanna Frank, President and CEO of Active Design Advisors, Inc. (Adai) and the Center for Active Design (CfAD), Fitwel's operators, will travel to Cannes, France, in March for MIPIM 2024, the world's largest gathering of real estate investors and sovereign wealth funds. A pioneering event in matters of sustainability, MIPIM is expected to be the most sustainable exhibition to date, distinguished by four main engagements to make MIPIM cleaner, greener, more diverse, and more equitable.

Joanna will be featured on a panel alongside Ghislane Halpenny, Director of ESG at Regal London; Hala El Akl, Vice President of Sustainable Investing and Operations at Oxford Properties; Damien Nouvel, Associate Professor of Real Estate Economics at ESPI; and Eime Tobari, Social Impact Director at Avison Young.

Other prominent leaders that will be in attendance include our industry partner, EVORA Global, as well as many Fitwel Champions, such as PGIM Real Estate, MetLife Investment Management, QuadReal Property Group, Gensler, and many more.

MIPIM 2024 | Panel Information

Demonstrating Social Impact: Leveraging Qualitative Research for Effective Communication and Reporting

Make It Happen Stage (Palais 3) Thursday, 14th March | 11:10 - 12:10

Dive into the nuances of social impact in real estate at our MIPIM session. This keynote will showcase research methods illustrating how to ensure credibility in qualitative approaches for RE social impact initiatives. Real estate case studies will present the effective use of standardized data in communicating impactful narratives, providing valuable insights for professionals aiming to report their project's social influence accurately and compellingly.

 

To learn more about this panel and the event, visit the MIPIM event website.


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